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Beef. It's What's for Dinner.

Rethink the Ranch

Much has changed since the days of cowboys, cattle drives and the Old West. Today, it's more about drones, apps and computers. Join us as we travel across the country talking to real, modern ranchers about how they care for the cattle, what inspires them and why they work so hard day after day.

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Beef for Better Health

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Beef's Protein

If you’re ready to make this one change to your diet, you can start by balancing your protein intake across your meals.

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Indiana Team Beef

Indiana Team Beef has arrived! The Indiana Beef Council welcomes runners of all experience levels to join Indiana Team Beef! 

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Beef for All Ages

Beyond the special memories around the table and the tasty delights we experience across a lifetime, the foods we eat provide our bodies with fuel to thrive and grow.

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